We build, own, and operate market-leading web properties that serve consumer needs in large verticals such as lifestyle, technology, and finance.
Vertical Innovation |
Authoritative Content |
Engaged Audiences |
Brand Focused |
We build, own, and operate market-leading web properties that serve consumer needs in large verticals such as lifestyle, technology, and finance.
We imagine a superior user experience, then build it.
Our sites quickly become trusted authorities on their respective topics by offering users free advice and guides authored by leading experts.
We identify leading experts, then give them a platform.
Each month, Digital Brands sites attract and engage with millions of users via a variety of popular web search and social media platforms.
We attract target audiences, then engage and interact.
We don’t just build websites; we build brands. From concept to creation, we create a unique, branded experience for users and partners alike.
We think “brand” first, then build vertical leaders.
Ryan S. Frankel, President
What I'm Working On: Our team is full steam ahead doing in-depth product reviews across all of our brands. As always, our goal is to bring our visitors the best and most honest reviews from true experts. In addition, our development and design team is working hard on some exciting new features and products that we are excited to announce.
Ashley Fricker, Director of Growth
What I'm Working On: I never quite understand how the year flies by so quickly, but here we are, another holiday season upon us! Our content team will be busy ramping up new content, which means more room to grow with partnerships and lots of training opportunities ahead. Like Professor Hinkle says, "Busy, busy, busy!"
Catherine McNally, Director of PR, Finance
What I'm Working On: Q4 shifts our focus to the holiday shopping sprint, with consumer studies still at the center of our PR strategy for both finance brands. I'll keep pairing data-driven research with timely news hooks and regional insights to show how consumers are spending, saving and borrowing heading into the end of the year.
Colleen McCarthy, Director of PR, Lifestyle
What I'm Working On: For the last quarter of 2026, I'll be focusing on in-depth media outreach to secure coverage for the remaining Q3 surveys that were held to align with media outlet run dates. I'll also be developing surveys that are aligned with upcoming holidays and conducting outreach to be sure those reach our audiences.
Dennis Olson, Director of PR, Technology
What I'm Working On: This quarter, I’ll focus on national and localized studies designed to generate strong media interest. Spending more time on ideation and timely angles has resulted in higher-quality studies and increased publicity. In Q4, I plan to build on that momentum and finish the year strong.
Levi Horowitz, Senior Marketing Manager
What I'm Working On: This month, I’m focused on paid campaigns and tracking affiliate performance across our sites. I’ll also be reviewing results from our paid channels, making adjustments where needed, testing new approaches, and continuing to look for ways to improve performance.
Danielle Marshall, Operations Manager
What I'm Working On: Entering the final quarter of 2026, it's an exciting time of year. Full of celebrations and cooler weather, it's also a time to enter that final push to maximize the year. This quarter, I'll manage our books, track revenue, process payroll, and complete our billing/invoicing. I'll also lead compliance in our finance space.
PJ Fancher, Senior Web Developer
What I'm Working On: I've got a lot of tasks cooking this quarter already. Key Takeaway updates, Non-Monetized Offer features, Top Offers features on all sites, Chat Bot observability and administration directly from our sites, etc. We've got a big project in the works that we will start planning this quarter.
Roberto Sanchez, Senior Web Developer
What I'm Working On: This quarter we're continuing to improve our workflows with AI, increasing our productivity on tasks such as miscellaneous site updates across all sites. This allows us to ensure we continue to bring the best content to our users, to keep up with other much bigger websites, and the flexibility to start on new projects.
Jared Thomas, Web Developer
What I'm Working On: I'm currently working on technical improvements across our sites to keep everything consistent and our pages performing well across various mediums. I'm also working on various server upgrades and ongoing bug fixes to keep all of our sites fast, secure, and reliable.
Alan Everson, Graphic Designer
What I'm Working On: A recent focus has been improving our review pages with new top-three feature sections that make key recommendations easier to find. We’ve also started working on initial concepts and ideas for a new “big” project behind the scenes — more details to come soon.
Amber Brooks, Advice Manager, Lifestyle
What I'm Working On: Right now, my focus is on creating stellar advice articles and videos that are helpful, practical, and (hopefully) relatable. Our seasoned team of experts are knowledgeable about swiping, first dates, relationship conflict, and even poly dating etiquette, so we can cover every aspect of finding romance in our content.
Jon McDonald, Advice Manager, Finance
What I'm Working On: We've been busy on our finance sites, and our plan for Q4 is to dive into more expert advice articles. I'm looking forward to working with our team of talented writers to get the best financial knowledge in front of our readers. So, get ready to see a lot of new content!
Britain Simons, Advice Manager, Technology
What I'm Working On: We are jumping full steam into publishing new website hosting articles and reviews to serve our readers. We're also continuing to post value driven and entertaining social media content, along with new guides supporting industry changes toward AI culture shifts.
Adam West, News Manager, Finance
What I'm Working On: Q4 is already upon us, and Team Finance continues its focus on highlighting the most important trends in financial services. We aim to bring value to our readers by highlighting changes within credit card programs and the lending industry to help readers make informed choices that keeps more money in their pockets.
Shanna Ellis, News Manager, Lifestyle
What I'm Working On: Throughout Q3, we gained a clearer picture of which stories connect with readers and how to build on that interest. Those lessons helped identify new opportunities for growth. We are focusing on applying what we've learned to new structure and strategy for news content.
Jordan Sprogis, Staff Writer, Technology
What I'm Working On: It's hard to believe we're at the end of yet another quarter and the tail end of 2026! Web hosting has changed so much this year, and I'm keeping an eye on how AI, automation, and cybersecurity are reshaping the industry — probably with a little skepticism and a lot of coffee.
Andrew Allen, Staff Writer, Finance
What I'm Working On: Shorter days signal that the end of the year is increasingly near. The fourth quarter is always a busy time, but don’t forget to mind your money as the sun sets on 2026. This quarter, I’ll be delivering guides, studies, and coverage of financial products and services that can help you reach your goals.
Emma Patterson, Staff Writer, Lifestyle
What I'm Working On: In Q3, we not only connected with the top matchmakers and dating coaches in the industry, but created content that specifically met their needs. I can't wait to expand further into commerce, studies, and guides in Q4. One thing will never change: Our passion for writing about the people who define the dating industry.
Lucy Lazarony, Staff Writer, Finance
What I'm Working On: For the fourth quarter of 2026, I am looking forward to researching and writing more articles for both BadCredit and CardRates. I am enjoying applying 28 years as a reporter to this endeavor. I am learning a lot about subprime lending and credit cards and have lots to share with readers.